What is Wildtype trying to accomplish?

Fish have been growing all by themselves well before humans came on the scene. So why go through all this work to do what nature does for us?

Each year, 180 million tons of healthy, protein-rich seafood is eaten all over the world. We get all that fish by catching them in their natural habitats through commercial fishing, or growing fish ourselves through a process called aquaculture. Demand for seafood is growing, but commercial fishing has pushed wild populations to the brink and aquaculture has its own share of challenges.

We need to develop ways to feed our growing population without jeopardizing our environment. Our current seafood system is incapable of delivering on this promise. If we want to keep eating the seafood we love and protect the biodiversity of our oceans, we need a new source beyond wild and farmed fish.

Wildtype’s mission is to defend Earth’s wild places by inspiring a transition to clean and accessible seafood. That means supplementing wild-caught and farmed seafood with new tools to deliver salmon to more plates around the world.